One reason a lot of guys hate buying flowers is that they see it only as something that will get you into trouble if you mess it up.

If you forget to buy your wife or girlfriend some nice flowers for her birthday, Valentine's Day or anniversary, you are sure to hurt her feelings. If you remember, it was just what was expected. You can't win.

The truth is you can win with flowers. When you buy flowers for no reason at all, you win!

Most men don't understand the real reason women like flowers so much. Sure, flowers are pretty and flowers smell nice. But why do women go nuts over them? They only last a few days and then they are gone.

It seems crazy but the fact that flowers only last a few days is what makes them important. Flowers are the perfect example of, "it's the thought that counts."

When you buy flowers for no reason other than you thought of her and you wanted to make her happy she will be happy. A simple, inexpensive arrangement "just because" will get a bigger smile than a dozen expensive roses on Valentine's Day.

She will remember your thoughtfulness long after the flowers are wilted and gone. If you're lucky, she might even forgive you when you do forget one of those special occasions.